## Generating binary data by specifying the relative risk, with simulations

The most traditional approach for analyzing binary outcome data is logistic regression, where the estimated parameters are interpreted as log odds ratios or, if exponentiated, as odds ratios (ORs). No one other than statisticians (and maybe not even statisticians) finds the odds ratio to be a very intuitive statistic, and many feel that a risk difference or risk ratio/relative risks (RRs) are much more interpretable. Indeed, there seems to be a strong belief that readers will, more often than not, interpret odds ratios as risk ratios.
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